posted by: Hiral Bhatt Oct 26 2009 @ 4:55 pm

We all know how King Khan goes out and out to let brands use and misuse him for their promotions. Well, this case is no different. The new Shahrukh Khan I-10 commercial scores high on the worst celebrity ad list. The Ad starts off with SRK shooting for a film where he is down on his knees proposing to a girl. The director isn’t happy about the way he portrays his clichéd dialogues. The Director asks him to think of something that’s very beautiful.

SRK begins picturing the I-10, and at end of the monologue he states – I love you 1-10. The paranoid director yells – CUT, to which King Khan replies – Can We change her (the actress’s) name to 1-10?

Couple of points which makes the commercial to the worst ad ever are as follows:
1.Shahrukh has forgotten how to act.
2.After 20 years in the industry, he cannot play a romantic role - Seriously? And we thought he could get away with romancing a cow.
3.He looks dumber than ever.
4.‘Can we change her name to I-10?’ – That statement itself simply kills the ad.
5.Except the design, viewers don’t know squat about the car!

Does this qualify for the worst ad? Think differently? Well, Comment below!

Incase if you have missed out on the ad, watch it right here: